Racine Zoo was born
Jacob Stoffel, Jr.’s dream for a zoo became a reality in 1923. President of the Park Commission and soon to be the Racine Zoological Society's first Director, Stoffel gave the Zoo a start by presenting the Park Board with a pair of deer in February 1923 and three monkeys in March 1923 to be housed at Horlick Park (also known as Island Park). The fun began that summer as the Zoo opened to the public with lots of visitors! The Racine Zoological Society was then formed in 1924 as a financial support organization for the Zoo and the Zoo became a nonprofit.

Celebrating 100 Years

Meet your new favorite way to tell stories. With StoryMaps, the future of digital storytelling is here to bring together media, maps, and text in ways you never thought possible.

StoryMaps

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Add a button readers can use to change the appearance of the map in the media panel (you must add an express map first)

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Browse the full ArcGIS Living Atlas of the World, Esri’s curated collection of maps, scenes, apps, and datasets from around the globe. If you find a map you’d like to include in your story, add it to your favorites and it will appear under the "My Favorites" tab above.

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Configure what people see when your collection appears on StoryMaps, social media sites, and search engines

Configure what people see when your story appears on StoryMaps, social media sites, and search engines

Text formatting

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At the beginning of a text block, type the characters below to convert the block to a different type. You can use these shortcuts for empty text blocks and text blocks that already have text.

Lists

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Use this immersive block to create a sequence of presentation-like slides that your readers navigate laterally.

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Submit a story about conserving Earth’s lands and waters by October 27

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Create your first collection

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Create your first story

Save yourself time with these simple starting points. You can always add more blocks later if you want.

Readers explore a curated set of places in whatever order they choose

Explorer map tour

Walk your audience through a list of locations sequentially

Guided map tour

An immersive block with stationary media panel and scrolling narrative panel

Sidecar

Quick start

Learning and resources

StoryMap (Untitled)

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Use this sample story to preview your custom theme. As you modify colors, typography, and more, those changes will be reflected here.

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This story includes several of the pieces you might use in your own story–like paragraphs, buttons, separators, and more. To get started, select a section of the styling panel and make some adjustments. As you adjust different elements, you’ll see this story adjust to demonstrate how they look. Try changing the paragraph font, and see what happens to this text.

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Next, try adjusting the button style and see how your selection affects the button below. You’ll also notice that it uses the paragraph font for its text.

You can style your paragraph text to use bold, italics, and bold italics, so you can emphasize important text accordingly. These come pre-packaged with the fonts you’ve chosen, so there’s nothing extra you need to configure.

Quotes use the theme’s title font, but you can also choose one of several different styling options.

Your theme’s accent color is used in both quotes (see above) and separators (below). If you add an express map to your story, your drawn features will use the accent color too.

You have a few different options for separator styles; toggle between them and see how the separator above changes.

Wondering what embed cards look like? Check out the one below!

Choose an existing theme as a starting point, then customize it however you like

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Create your first theme

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Cool, you’ve made it to the knowledge base. Consider this the place to be if you’re wondering how a specific feature works, which file types you can use, what different menus do, that kind of thing. Can’t find the answer you’re looking for? <feedback>Let us know</feedback>.

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Welcome to a new era of digital storytelling

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The settings below will affect all stories, collections, and themes within your organization

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StoryMaps - Collections

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Features

Tell your story in minutes with frames. Drop your pictures into easy-to-use templates, then share these experiences with friends and social channels from anywhere. Frames creation is available now on the StoryMaps mobile app!

Create frames on the StoryMaps mobile app

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Create all of the stories and collections you want

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Open access to all layouts and build your own themes

Endless customization

Thematic maps, 3D map tours, data importing

Advanced mapping

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Every story has a place

Add context to your content easily with beautiful layouts and immersive experiences made in minutes. You can choose what to use from videos, images, audio clips and even embeds. StoryMaps comes equipped with everything you need to ensure your story looks great.

Interactive digital experiences

Transport your readers to any place at any time. With StoryMaps, you get access to the world’s leading mapping technology to guide your readers to your favorite places, illustrate trends or even take them on an interactive tour.

Whether you’re on the couch or at the beach, you can connect with other authors and explore new destinations through the StoryMaps mobile app

Great storytelling wherever you are

Add another dimension to your map tours for an extra storytelling punch

What it is, why you need it, and how to do it well

Get the latest updates from the StoryMaps team

Simple tips, tricks, and hacks to get the most out of the builder

Three different approaches to bundling related stories

What’s in a collection?

Connect with other storytellers

Make sure everyone can enjoy your content through smart design choices

Build a connection with your audience by making the personal universal

Maps are great, but interactive charts and tables can propel your story to new heights

Finding happiness with charts

Elevate your story with guidance from the experts

A designers guide to pairing Google Fonts for your next custom theme

Learn to create a cohesive visual narrative using StoryMaps’ built-in filters

Interviewing story subjects can help add authority to a story. These tips will help you prep to get all the info you need.

Let’s go over copyright 101, public domain, Creative Commons, and more

Sharpen your storytelling skills with tips and tricks from the StoryMaps team

Telling a compelling story often starts with great writing, but it doesn’t stop there.

The StoryMaps builder has everything you need to help stage an event, large or small

Find answers to questions like "what’s a story?" and "how do you tell one?"

Sound can add an effective and memorable dimension to your narrative

Maps add depth and context to multimedia storytelling

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